Yotpo is a leading eCommerce marketing platform that helps brands grow by strengthening customer relationships through integrated solutions for reviews, loyalty, SMS, and email marketing, enabling smarter engagement, UGC (user-generated content), and retention across the customer journey, integrating with major platforms like Shopify and Google. Founded in 2011, Yotpo offers tools to collect and display customer feedback, build advocacy, and drive sales, serving major brands like Steve Madden and MVMT.