Comms8
Remote (France)
ABOUT THE ROLE
Campaign Management
Liaises with client to discuss product/service to be marketed and develops the most appropriate strategy to deliver the objectives;
Defines target group and implements strategy through appropriate media planning work;
Conceives advertising campaign to impart the desired product image in an effective and economical way;
Reviews and revises campaign strategy in light of sales figures, surveys, etc. and takes appropriate corrective measures if necessary;
Stays abreast of changes in media, readership or viewing figures and advertising rates;
Directs the arranging of conferences, exhibitions, seminars, for clients
New Business Development:
Builds a pipeline of opportunities identifying the key client leads to reach
Identifies and reach out to potential clients to promote and sell Comms8 integrated Chinese marketing solutions
Engages with key client contacts through the personal network, event, trade body,...