Founding Marketing Manager

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🏢 Company Description

Guideflow is a SaaS company that helps teams create interactive demos and step-by-step guides in seconds. Our platform lets sales, marketing and customer success teams capture, customize, share and analyze “guideflows” that showcase their product, onboard users and convert more prospects.

We’re one of the fastest-growing team that values speed, experimentation and data-driven decisions. Trusted and used by Docusign, Doctolib, Quonto, Gorgias, Amplitude…

Joining us means working close to the founders, owning a full marketing scope from day one and shaping how Guideflow grows.

🎯 Missions

As Marketing Manager, you own the channels that bring qualified demand to Guideflow, from strategy to execution. You will:

📣 Paid acquisition & SEA: build, run and optimize Google Ads, LinkedIn Ads, Meta campaigns, manage the budget and drive pipeline at a healthy CAC

🌟 Influence & partnerships: define our influencer and creator strategy, identify and manage partners, and turn their audiences into demos and signups

🌐 Website: own the website and its performance (messaging, landing pages, conversion rate optimization, A/B tests) and work with SEO to grow organic traffic

📊 Analytics & reporting: set up tracking, monitor KPIs (traffic, leads, CAC, pipeline) and report clearly to the founders

🤝 Sales alignment: work with the sales team on lead quality, messaging and feedback loops so marketing drives real revenue

🧪 Experimentation: test new channels, formats and ideas quickly, and double down on what works

🧰 Team & vendors: manage freelancers and agencies, and help define the future marketing team

👤 Ideal Profile

💼 [3-5] years of experience in B2B marketing in SaaS

💰 Hands-on expertise in paid acquisition (Google Ads / SEA, LinkedIn Ads) with proven results and budget ownership

🌟 Experience running influencer or creator partnerships is a strong plus

🌐 Solid knowledge of website management, landing pages, CRO and SEO fundamentals

📈 Data-driven: comfortable with Google Analytics, attribution and marketing automation / CRM tools

🧠 Strategic thinker who can also execute: you’re happy to build the plan and run the campaigns yourself

🗣️ Excellent written and verbal communication skills

🇬🇧 Fluent in English and French

🔥 Autonomous, curious and results-driven, comfortable in a fast-paced startup

📍 Able to work on-site in our Paris office

🎁 Benefits

🌱 Join an ambitious startup with real ownership and direct access to the founders

🚀 Strong impact on growth, with a visible role in the company’s trajectory

📈 Room to build and grow the marketing team over time

💰 Compensation: 45-75k euros

📝 CDI

🥗 Perks: 50% transport reimbursement, health insurance with Alan & team events

🤖 A collaborative, no-ego team working with modern AI-powered tools

🧭 Hiring Process

1️⃣ Application review and a short intro call with our team [~30 min]

2️⃣ Interview with the founders

3️⃣ Technical case study

4️⃣ Final conversation with the team, reference check and offer 🎉

Ready to own marketing at a fast-growing SaaS? Apply now or send us a message 👇

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